Accessibility means designing your website so everyone—including people with visual, auditory, motor, cognitive, or other impairments—can use it effectively. Beyond being an ethical imperative, accessibility improves SEO, usability, and helps you avoid legal risk. The Web Content Accessibility Guidelines (WCAG) are the global standard for accessibility. They’re organized into three conformance levels: Level A: The […]
eCommerce growth has significantly increased during the pandemic. Overall customer spending habits have also shifted towards online shopping during this period. The preference for eCommerce sites will only continue to grow over traditional shopping because audiences can be reached much further afield. It is also much more convenient to shop from the comfort of […]
auDA (.au Domain Administration) announced the launch of .au direct names starting on 24 March 2022 on a priority allocation basis until 20th September 2022, when it will be available to the public. This means businesses, individuals or organisations with a verified connection to Australia will be allowed to register .au direct domain without […]
Finally, we made it to the end of 2020! We know it was a tough year, especially for small businesses. But the New Year has started and now it’s the perfect time to start fresh and look forward to new opportunities. It’s important to assess what went right during the last 12 months and what […]
You might have noticed that since the beginning of the year, HTTP websites now have a warning flag as not secure or even being blocked by Google Chrome. This is in response to recent security breaches, email hackings and ransomware attacks, Google is working to make users feel more secure on the internet. And also […]
The holidays are arriving quickly and we are halfway through the biggest shopping season of the year.This is the perfect opportunity to capture the attention of potential customers by enhancing your online presence and driving online traffic to your website. We are getting into December but you still have time to take advantage of this […]
As holiday season draws near and now it is time to think if the website needs an update to deliver a seamless customer experience and attract customers. This time of the year most of the website business increase traffic and it is the perfect opportunity to capture the attention of potential customers, improve online […]
Some business owners will think about how to increase traffic after the website is built. Don’t fall into this trap. Website design plays a crucial role not only on how the website ranks on search engines but on customer’s satisfaction. A well designed website will impact potential customers, build trust and expectation of quality when […]
You may think that building a website isn’t rock science, but if you want something done properly you hire an experienced and skilled professional to help. A well designed and responsive website shows your business is professional. Besides, there are a few things to consider when building a website from having friendly SEO to an […]
Holiday shopping season is just around the corner and people have started to search online for the perfect gift. November and December are responsible for 30% of an entire year’s sales. As web search and online shopping peaks have already started, the website needs to be all set to make the most out of this holiday […]
When starting a new business, the first to think about is the name of the business, where and how it will operate. And one of the last things to be considered is create a logo which is necessary for visually promoting the business on a website or an ad. Resist the urge to DIY logo […]
Website traffic is an important indicator of business growth. Generating more leads will help to gather audience insight, improve SEO and search engine credibility. As a result, this will increase conversions and attract more customers. There are two effective ways to increase website traffic. One is free which involves search engine optimization, setting up Google […]
Technology has changed over the years and updating a website regularly has many benefits – especially over the long term. First, this is a great way to update customers about business news. Secondly, it improves SEO; websites that are frequently updated with relevant and current content have a higher value on search engines ranking. Whether […]
The New Year is a great time to review strategies and focus on changes to benefit your business. One of the most impactful changes to improve your online presence is to improve your website design. Your website is the most valuable marketing property. It is the first impression potential clients make about your business. […]
More and more people are using their phones or tablets to browse the Internet these days and people are generally impatient when it comes to looking for what they want. Studies show that 30% of people will abandon a purchase if a shopping cart is not optimised for mobile devices and in 2017, 36.3% of the web […]
Website traffic is a fantastic way to drive business growth. By gathering insights about your audience and improving search engine credibility, you can generate more leads and attract more customers. It is not easy to stand out above the competition, so here are some basic tips that can help you increase web traffic and […]
Nowadays, with the advance of the internet, it is crucial for almost every business to have a website that stands out from the competition and is easily found in an online search. Websites are a great opportunity to make a good first impression and lead to the conversion of a potential customer. However, a […]