When settings up your Google Adwords campaign you need to work out if you want your ads to display on mobile. The basic rule of thumb is that you shouldn’t display on mobile if your website is not responsive (mobile friendly). This means the user experience is bad for people viewing your website on their mobiles. To test this go to Google’s mobile responsive test below. If your site fails this test feel free to contact us for a free quote.

https://www.google.com/webmasters/tools/mobile-friendly/

If you would like to display your ads right now even though your website is not mobile ready then you can choose to not display your ads on mobile by following these instructions.

Click the CAMPGIN SETTING tab,
Select Devices tab,
Click the cell in the “Bid adj.” column on the Mobile row which you would like to change,
Enter a value of -100% to opt out of mobile for that  campaign.

These instructions do not apply to tablet. Google regards tablet and desktop as the same.

If you would like us to manage your Google Adwords campaign call us today for a free Adwords quote.

Adwords Management Services Sydney